How to Turn a High Profit when Selling Your Home

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You’ve finally decided to sell your home and now you want the REALTOR® to show you the money! While that sounds like it can happen at the snap of a finger, there are a few things to consider. Are you selling for a profit or is your goal to make the biggest profit you can? If it’s the latter, here are a few things you can do:

  • Step onto the Stage

Staging your home can bring in big bucks. According to the National Association of REALTORS®, 77% of REALTORS® agree that buyers who can visualize a staged property as their future home makes a difference.

  • Research Your Ideal Client

Who are you selling to? Are your buyers people who have children and want a nice neighborhood? Are they wanting a move-in ready home? Unless they are buying solely for the neighborhood, the condition of the home has a lot to do with their decision.

  • Create a Digital Showing

Let’s face it – social media and digital marketing are one of the best ways to connect with potential buyers. Adding a 3D element where they can “walk through” will not only create additional interest, but widens the number of people that may add your property to their list. An additional plus would be if you could upload the floor plans, any warranty and maintenance records to show how well you took care of the home.

  • Appeal to the Curb

If you think buyers aren’t looking at the exterior of the home, think again. They want to see the home in its best light – that means pressure cleaning or painting the exterior, washing the windows, repairing any cracks in the driveway and investing in landscaping.

  • Invest in Upgrades

Upgrades to the kitchen and bathrooms truly make your home stand out. New appliances, eat-in arrangements and lighting have a lasting effect. Have some water or something to drink in the refrigerator and make sure it’s clean. Buyers do peek. If you can afford new, inexpensive flooring that speaks to the environment, that will be a positive in your favor.

  • Have a Neutral Palette

Painting the walls in a neutral color lightens up the space and allows potential buyers to consider what their furniture would look like in the space

  • Stay Clutter-Free

The more you can get rid of so buyers can see an actual representation of how much space they will have the better. Your staging should demonstrate different ways the spaces can be utilized, giving them a wealth of ideas.

  • Other This & That

Installing ceiling fans, smart home tech and other simple touches can instantly put your home at the top of the list.

These are just a few ways your home can help you get top dollar for your home to move forward with a smile on your face. For more tips on getting your home ready to sell for top dollar, work with your REALTOR® for awesome results.

Home Pricing Mistakes That Could Delay Your Sale

If you’ve lived in your home for more than a couple years, chances are you’ve grown rather attached to it. Whether you’re selling your house because your family has outgrown it or your company has transferred you to another location, you’re probably attaching a lot of sentimental value to the price tag. Unfortunately, sentimental value does not translate into dollars and cents in today’s real estate market.

The emotions of prospective buyers will often play a role in their decision to make on offer on your house, but they’re probably not going to pay more than the market value for your property — unless there’s a bidding war situation going on. One of the best ways to determine a fair and reasonable asking price for your home is to have it appraised by an experienced real estate agent. Their appraisal will be based on objective data, such as the selling price of comparable homes in your area. The location and condition of your home will have a bearing on pricing your home effectively, as will the prevailing market conditions and other factors. Although online estimates can sometimes give you a ballpark figure of what your house may be worth, a local appraisal is more accurate

A common misconception among homeowners is that a $10,000 home improvement expenditure should justify a $10,000 increase in the selling price of a home. Although that concept may seem logical, it unfortunately doesn’t work that way in the real estate market. An updated kitchen, bathroom, or roof may make your house more appealing to prospective buyers and help it sell faster, but it probably won’t have a dollar-for-dollar impact on the price buyers would be willing to pay. Since each selling situation is unique, however, your local real estate agent is the best person to consult regarding a fair asking price for your home.

Avoiding Home Seller Mistakes

In addition to overpricing their home, another mistake home sellers make involves three related activities: decorating, staging, and attempting to create curb appeal. In spite of a homeowner’s best intentions, their decorating and home staging ideas may clash with those of the house-buying public. When you attempt to tackle home staging on your own, several things could go wrong.

  • You could either spend too much or too little on making repairs and sprucing up your home’s appearance.
  • You could spend your time and money upgrading inconsequential features of your home, while overlooking the real important changes that need to be made.

In either case, you’re missing the mark when it comes to maximizing the marketability of your home. That’s why it pays to take advantage of the knowledge, expertise, and objectivity of a professional real estate agent. Their recommendations on pricing and home staging will be based on experience, best practices, objective criteria, and current market conditions.

Small Issues Can Impact Your House Selling Success

All house buyers have different pet peeves when it comes to evaluating homes, but there are a lot of easy fixes you can do to reduce the chances of losing a sale. Here are a few tips to keep in mind.

Squeaky doors: Lubricating squeaky hinges is one of the easiest things you can do to improve your chances of making a positive impression on prospective home buyers. A seemingly small thing like squeaky door hinges can make your house seem old, poorly maintained, and in disrepair. A squeaky door hinge is probably not going to make or break the sale of your house, but in combination with other little flaws that prospects might notice, it could have a major impact.

Weeds cropping up: Another clear signal to prospects that your property hasn’t been properly maintained — at least in their minds — is the existence of weeds. Other than an overgrown lawn, nothing detracts from curb appeal more than weeds coming up everywhere, especially in driveway cracks, walkways, and front steps. If your home is on the market or you’re considering selling it in the near future, getting rid of noticeable weeds will help improve your property’s curb appeal and make a better impression on prospective buyers. If you hate the idea of handling or applying commercial weed killers, non-toxic household items like vinegar or salt have been known to nip the weed problem in the bud. Whether you use store-bought herbicides or natural remedies, make sure you don’t damage any nearby plants that you want to protect. In some cases, manually pulling out weeds and carefully digging out the roots is the most risk-free approach, although it’s also the most labor intensive!

Dust and cobwebs: No matter how thorough you think you’ve been in cleaning your house, you’re probably going to miss a few spots that prospective buyers will notice. In small amounts, a little dust is not going to make or break your sale, but like squeaky door hinges, small problems add up! Areas that homeowners and house cleaners often overlook include baseboards, ceiling fans, and corners of ceilings.

Unpleasant odors: If your house smells like pets, mold, or mothballs, that sometimes can be a deal breaker. Bad odors are a major sensory turnoff that could easily sour people on the idea of making an offer on your house. Musty odors are often indicative of a larger problem, such as a damp basement, leaky pipes, water damage, or mold infestation. Eliminating odors prior to having your house shown can be as simple as doing a thorough cleaning, or as complex and expensive as hiring a mold remediation service.

The good news about preparing your home for sale is that a seasoned real estate agent can provide you with the advice, guidance, and help you need to maximize your chances for attracting offers and selling your property for its full market value.